Taveri - Vigorous Freedom

Taveri is luxury lifestyle with a strong independent attitude. Where freedom fuels the mind, we inspire with conscious solutions for the wild ride of life.

We were inspired by the racing rebels of the 1960s who became legends on and off the track. Led by the Gentleman himself: Luigi Taveri, who we got to know personally as our town neighbor. Taveri is best remembered as a three-time 125cc World Road Racing Champion. Although he specialised in the smaller engines, Taveri is the only competitor to have scored points in six Grand Prix classes: 50cc, 125cc, 250cc, 350cc, 500cc and sidecars. He competed in the Isle of Man TT several times between 1955 and 1966, taking three magnificent victories and several second places. In 2016 he was named an FIM Legend for his achievements in motorcycling.

All of this stands for extraordinary courage, supreme skill, uninhibited freedom to do it all, combined with uncompromising style.

With our products, we want to inspire people to feel similarly, to feel free - free to unleash the potential that life holds. No matter what you do. This requires a sense of non-conformist serenity, cool style, joy, strength and security. This is what our products reflect. This is the mindset we love and want to provide.

Our products are much more than safety and style, they are an attitude. We want to connect with people who share that vigorous sense of freedom.

Lean into the curve and be part of the wild ride!


Britta & Eric

the founders.